Marketing Programs

Create your message. Differentiate your offering. Communicate your value proposition.

Having a well planned and functional marketing strategy is critical for projecting your company in the best light possible and to achieve important revenue milestones. Marketing sets up your image, your brand and your prospect's impression of the company and products.

Dartmouth Data can help you with single marketing task, such as producing a data sheet or creating engaging web site content, or the development of a complete marketing engagement plan that includes long-term strategy, detailed budget requirements and a wide range of deliverables to correctly align your brand.

Marketing Communication Strategy

  • Create an effective strategic marketing communications plan
  • Devise communications strategy that will support marketing objectives and goals
  • Launch new products, services or solutions

Public Relations

  • Proactive media relations plan tailored to meet your company's specific needs
  • Create client case studies
  • Press releases (publish to local media, trade journals and P.R. News Wire)
  • Provide follow-up with editors to insure your best possible chance at placement
  • Develop ongoing rapport with editors
  • Conduct press tours with company executives

Sales Promotion Materials

  • Create sales promotional collateral
  • Communicate sales message
  • Write results-oriented copy
  • Produce a quality finished product

Advertising Campaigns

  • Devise advertising strategies that get results
  • Design ad layouts that are impactful, memorable and tasteful
  • Create copy that stops and holds readers

Newsletters and Case Studies

  • Design correct medium and format for your content
  • Interview for stories
  • Write copy
  • Provide layout, design, print and distribution

Creative Designs and Print

  • Execute creative designs for all media
  • Produce accurate and cost-effective artwork
  • Provide superb photography and high-quality printing, including all necessary coordination

Website Development and SEO

  • Develop content, layout and navigation
  • Create a site that is fast loading, logical, easily navigable and browser friendly
  • Maintain current material and information – keep site fresh and updated
  • SEO, Social Media

Presentations, Interactive Sales Tools

  • Create support services sales message
  • Produce effective sales presentations and videos
  • Write scripts for presentations and sales tools
  • Coordinate production